It is advisable that before strating a business, we need to study the market. Make surveys in the market about what is the position of the market regarding our niche products etc. A time to time investigation will help to find out the negative points which can be altered to make our plan better.
Before starting any business, it is paramount to have an idea about it. Idea consists of a well analyzed market, a properly drafted plan, managing sufficient capital for the business etc. Getting an idea initially is the most vital part.